Why is packaging for underwear is important ?
The underwear industry consists of clothing that both men and women wear close to the skin or under their clothing, and is often divided into the following segments:
Globally, the underwear market is expected to reach USD 139.29 billion by the end of 2027, with a compound annual
growth rate (CAGR) of 8.0% from 2021-2027. One of the major driving factors in the market is an increase in the popularity
of e-commerce. The online store segment of the men’s underwear and women’s lingerie market is projected to achieve a
nearly 19% share and rise to become the second largest distribution channel by 2024.
As more customers demand products that are packaged and mailed directly to their homes, packaging for underwear will
become even more important for sellers to consider. A growing interest in sustainability will also influence the latest trending
materials in underwear packaging.
Trends in underwear packaging
Packaging bags are a simple and affordable option for underwear packaging. These types of bags are suitable for
all styles of underwear, including bras and panties, but their flexible exterior may offer less protection for items
like molded bras.
The most widely used materials are waterproof plastics like PE or EVA. Plastic can also be combined with other
materials to form a thicker composite material that feels durable and high-end. For eco-friendlier and more
breathable alternatives, non-woven fabrics are a popular choice.
Pouches can be designed to lay flat or stand up, with transparent, frosted, or aluminized finishes. Transparent
plastic bags are often left plain without a logo or pattern, but other materials can easily be printed using silk-
screen, gravure, offset, or watermark techniques. Closures can be made from a self-adhesive seal, zip lock, sliding
zipper, or button.
Transparent plastic boxes are a sturdier alternative to plastic bags. They are commonly used for men’s
underwear packaging, such as for boxer packaging or sports underwear.
While PVC is the most popular and affordable material, there will likely be a rise in demand for more
environmentally friendly alternatives. As a result, PP and PET are expected to become more sought-after because
they are recyclable and do not release as many toxins compared to other plastics.
These plastic packaging boxes often have a folding top that can come with a hang tab if display on a retail shelf
is required. Although these plastic boxes are transparent, they are frequently customized with UV printing, screen
printing, or hot stamping graphics that contain both images and information on the brand and product.
Packaging tubes are a unique and appealing style of packaging. They can be used for any type of underwear but are especially ideal for fragile items like bras or silk undergarments. The tube’s cylindrical shape makes it sturdy and solid enough to protect delicate garments during transport.
Underwear tubes are generally made from PVC plastic or paper. PVC is useful if waterproofing is desired, but paper will appeal to eco-conscious customers who look for biodegradable or recyclable packaging. Common paper materials include coated paper, ivory board, or brown paper.
The opening can be created using a tin lid or cap lid, and the dimensions of the tube should allow the products
to fit snugly when rolled or folded. While the cylinder can be branded with a sticker label, customers may consider
custom printing to be a sign of high quality.
Packaging boxes are the most protective type of underwear packaging. They can be used for any style of
underwear but are great for larger items like undershirts or a set of cotton underwear, or items that would benefit
from more premium packaging, such as lingerie or loungewear.
The simplest form of packaging box is a rectangular paper box. These paper boxes can be made from kraft
paper for a high quality look and may come with a PVC window or hanger.
Collapsible packing boxes made from corrugated cardboard are a more sophisticated option. They are also
versatile enough to double as mailer boxes during shipping. For the most luxury feel, sellers should use rigid
cardboard boxes with a lid and base or a sliding pull-out drawer box. Details like magnetic closures or silk ribbon
will also contribute to an upscale image.
Our company was established in December 2007. It is located in No. 329, Yaqian East Road, Xiaogang Street,
Beilun District,Ningbo,China. It is a professional manufacturer of printing and paper products, providing a
complete set of packaging design, raw material procurement, production, and sales. service.
Our mainproducts include cosmetic boxes, wine boxes, various color boxes,display boxes, boutique gift boxes,
color cards, PVC/PET plastic boxes and so on.
At present, we have more than ten years of experience in production and service. We have established a quality
control system and cost optimization system, and established an integrated information management system such
as ERP, together with advanced equipment, whether in pre-sales and after-sales service, product quality or price.
Aspects provide a strong advantage.
Our R&D department consists of experienced technicians and designers.The products we design are not only
simple to meet your requirements - appereance,load-bearing,cost,etc.,but also in line with production practice.
Q1. You are manufacturer or trading company?
We are factory, we are a leading packaging manufacturer, welcome to visit our factory at any time.
Q2. What is your MOQ per customized box?
Our MOQ is 5000 pcs size and design.
Q3. What file type you require for printing?
AI, PDF, EPS, PSD, high resolution JPG
Q4. Is it OK to print customer’s logo and information on the box?
Yes. We could print your logo and company name on the box. There are bright film process, hot silver printing, gold stamping, and UV coating, dumping process, dumb film process and embossing methods.
Q5. May I get a sample to check your quality?
Of course, you can. We can offer you samples we have made before free for your check, as long as you afford the express freight. But samples with your logo will need pay. After you pay the sample charge and send us confirmed files, the samples will be ready for delivery in 7-10 days.
Q6. What is the lead time?
It usually takes 15 to 21 days after sample confirmation and receiving your advance payment. The specific delivery time depends on the items and the quantity of your order.
Q7. What is your terms of delivery?
We accept EXW, FOB, CIF, etc. You can choose the one which is the most convenient or cost effective for you.
Q8. What information is needed to get a quote?
You need to clarify the specifications, quantity and shipping address for us to quote you.
Q9. How can/ When can I get the accurate prices?
Please choose box shape from our website which you prefer to or contact our friendly salesperson for help.
Please tell us your box size and printing on the box.
Please tell us your order quantity and delivery address.